Yes, I said it, and yes, you can make money blogging. How? Well, it depends on you, really. What are you willing to do to create an income from your blog? Don’t have a blog yet? Here’s how to create one in 5 easy steps.
At this point, I’m down to do whatever it takes to turn blogging into a career. After blogging for over a decade on free sites like LiveJournal, Xanga, WordPress, and Blogger, I can pretty much blog in my sleep. Now, that I’m a stay at home mom, I’m starting all over on a new platform, and I want to turn my passion of helping others achieve their blogging career goals into my own career. Why people take offense to making money blogging, I have no idea. More on that later, but just so we’re clear, it takes a lot of work for these words to appear on this page. Contrary to popular belief, a real live human sits here day after day reading, researching, and typing out content. It’s not a magic trick; it’s real live work. Okay, on to making money blogging!
Now, this is easier and more profitable if you own your domain. Thinking about moving to a self-hosted domain, I recommend BlueHost* for hosting, because their service is great, and their prices are really cheap. Anyway, to apply for ads to be placed on your site, you’re going to have to apply to ad companies. Once approved, you can begin placing ads wherever you wish. Some ad companies are Google Adsense, Media.net, and Adthrive. If you’re curious, I’m testing out Media.net right now to see how it works for me. If it doesn’t work, I’ll move on to something else. Be flexible and open to trying new things.
Personally, this is my favorite form of advertisement, because you have full control over what shows up on your site. The most common form of insider advertisement is blog sponsorship – where you host other bloggers and provide advertising services for them. In this type of exchange, you build a relationship with your sponsors, and they pay you to help their blogs grow. If I could just do that for a living, that would be amazing. On my site, I offer an advertising package here, so feel free to take some inspiration. Pricing will depend on your niche market and the services you offer. You’re worth more than you give yourself credit for. Take that into consideration when pricing your services.
On websites and blogs, you’ll notice that there are disclaimers stating that affiliate links may be used. This means that if a customer makes a purchase through an affiliate link, the blogger will receive a specified commission from that purchase as a thank you from the company. If you’re interested in becoming an affiliate for a company you love and support, you can usually find their affiliate page on their website. They make it really easy – you fill out a form and wait to be accepted. The most common affiliate network I’ve heard about is Amazon, which you can check out here.
Sponsored and Guest Posts
Another way to make money blogging is to be paid to write about specific content. For instance, a brand might want to pay you to write an piece on one of their products or services and pay you for your work. There’s nothing wrong with that. Essentially, it’s considered freelance writing, which is getting paid to do work. Makes sense, right? Cool. The one thing you need to be cautious of is ensuring that you have actually done research, experimented, and tried the product or service. Don’t write a bunch of crap about something you know nothing about just to get paid. That is dishonest, and it’s disgusting. Just don’t do it. Put in the work, and hold tight to your integrity.
Physical or Digital Goods
If you have a creative hand, you could sell your handmade products like crafts, prints, or blog templates through your blog or through other channels. There are markets like Etsy and Shopify, but those are only the ones I’m most familiar with. I’ve seen a few fellow bloggers build up their shops by showcasing their craft on their blogs and social media. It might require a bit of patience to get your name out there, but it’s another stream of income for you if you make it work.
Another thing you can offer is your knowledge – yes, all that random information you have stored in your brain. Someone, somewhere would like to learn that information and is willing to pay for it. If you have a skill in Photoshop or web design, people with less technical skills would love for someone to take care of all that for them or show them how to do it. Bank on your skills!
Alrighty, there you have some of the most common ways to make money blogging. Depending on your market and your preferences, these options may or may not work for you. Tweak these ideas and mold them to fit your business model, because really, only you know what your blog and business need.
In order to market yourself, you’ll need a Blog Media Kit that houses your stats, goals, and personality. Don’t have one yet? I have a post all about the 8 Things Your Media Kit Needs as well as a free template to get you started! Every blog needs a media kit, no matter how new you are to blogging.
Do you have any questions or suggestions?
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Affiliate links may be featured. Please see my full disclaimer here.