When you don’t know where to start, starting a profitable blog can be overwhelming, but I’m here to tell you, it’s easy! Just take it one step at a time, and you’ll have a fresh foundation to build your empire.
In the years that I’ve been blogging, I only decided on a self-hosted blog last month. Yup, a month ago, I made a big leap – from a free Blogger hosted blog to a brand new self-hosted WordPress site. For those of you who know Blogger, you know that it’s fairly simple to use and get used to. WordPress has more features and is more complicated, but I’m loving every bit of it. Also, self-hosting opens up your blog to more earning opportunities that you would get from a free blog, because a self-hosted site is YOURS. You can do pretty much anything with a site that you own. Anyway, you’re here to read about starting a profitable blog of your own, so let’s get started!
Choose a hosting company.
With so many to choose from, you’ve got a big decision to make, but I can make it easy and recommend Bluehost. When I made the big switch, I chose Bluehost, and I found that the process was really simple, and their support team is one of the best I’ve worked with. I’ve spoken to them a few times, and they always go above and beyond helping me. With hosting plans that start at $3.95 a month (if you use my link) with varying features, you can choose the one that works best for you. Take note that hosting plans are billed annually, so you are expected to pay at least a full year up front.
What’s in a name? Everything. Register your domain name.
When you sign up with Bluehost, you get a free domain name with your hosting plan. For me, this was perfect, because I knocked out these two tasks in one shot. Your blog name is something you’re going to have to live with – it’s a huge part of your brand, so choose wisely. Some people like to use their names, others use their favorite things and combine them. Ideally, your blog name should directly relate to you or the content you’re creating. For me, The Crimson Cardigan is my favorite sweater, and I really love the color red.
Pick a Platform.
Personally, I like WordPress, but to each his own. I’ve worked with the free version of Blogger, and it was just ok for me. WordPress has more options, plugins, and I like how the dashboard makes it easy for me to find things and work. Other platforms include Squarespace, Wix, Ghost, etc. Honestly, I know nothing about these, so a thorough search will be your best friend. If you already have a blog on WordPress and want to move it over to your new domain, this tutorial can help you do that once you’ve set up your hosting.
You’re this far, now it’s time for aesthetics. Have you ever come across a blog that was difficult to read, or the colors were too bright (or dark), photos were too small, and words were everywhere? Consider all of that when designing your blog theme. I like Theme Forest, Pipdig, and Etsy for WordPress theme designs, but make sure the theme you choose will fulfill your needs as a blogger. Mine had to be minimalistic, customizable, and responsive. With so many gorgeous themes to choose from, it’ll be quite a challenge to narrow it down, but you’ll enjoy the search. Once you purchase a theme, install it via your chosen platform, and customize to your heart’s content.
Let the magic begin.
After that’s done, start writing. When you first start blogging, you’re going to want to write about everything – that’s fine. I say go for it, but be sure to go back and analyze your writings to see where your passion really lies. I used to blog about makeup, but I’ve since expanded my writings to encompass all around lifestyle type posts as well as helpful articles for new bloggers and transitioning bloggers. To help the process, think about these questions:
- What do your readers (your target market) want?
- Can you identify the issues/problems that your readers are experiencing?
- How can you help? What solutions can you offer?
- What is your passion?
For me, starting a profitable blog was something I didn’t even think I could do, but I can! With enough patience and passion, you can too.
For even more help on starting a blog, I’ve created free courses and a resource library for you. Be sure to check them out!
Blog Makeover Madness – ensure your blog is prepped, primed, and ready to monetize from the ground up.
SEO Simplified Crash Course – the easiest way to optimize your blog posts. Plus, you get a free cheat sheet!
Resource Library – my favorite resources for helpful tips, sites, and support on creating an awesome profitable blog.
If you found this post helpful, please share on social media as every bit helps. Also, sign up for more tips, free courses, and updates. Until next time, I wish you all well!
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